Product Formulation

Our Formulations — Zourra Wellness

Every ingredient
earns its place

No proprietary blends. No under-dosing. No filler ingredients. Six formulas built specifically for women over 40 — with clinical evidence behind every choice.

  • EU GMP Pharmaceutical-grade
  • Soil Association Certified
  • Branded Actives Only
  • EFSA-Compliant Claims
  • UK Formulated & Manufactured
6 Targeted formulas
4 Patented actives
0 Proprietary blends
100% Bioavailable forms

The formulations

Six protocols.
One decade, fully supported.

Ingredient Dose Rationale
Affron®
Crocus sativus stigma extract, 3.5% lepticrosalides
 28 mg The only saffron extract with multiple RCTs specifically in perimenopausal mood; shown to improve anxiety and depression scores versus placebo at this exact clinically-validated dose.
Chasteberry
Vitex agnus-castus, 0.5% agnusides
 400 mg Modulates dopamine and progesterone:oestrogen balance, reducing luteal-phase mood swings, breast tenderness, and PMS-like perimenopausal symptoms.
KSM-66® Ashwagandha
Withania somnifera root, 5% withanolides
 300 mg Regulates the HPA axis and reduces cortisol — directly counteracting the stress amplification that worsens hormonal symptoms during transition.
Red Clover Isoflavones
Trifolium pratense, 40% total isoflavones
 250 mg Phytoestrogenic isoflavones that bind weakly to oestrogen receptors, helping buffer oestrogen decline and reduce hot flush frequency by up to 40%.
Lemon Balm
Melissa officinalis, 5% rosmarinic acid
 300 mg GABA-transaminase inhibitor that calms the nervous system without sedation; shown to reduce anxiety and improve mood in menopausal women within 15 days.
Magnesium Citrate
High-absorption citrate salt
 150 mg Co-factor for serotonin and dopamine synthesis; supports over 300 enzymatic reactions involved in hormone metabolism and nervous system regulation.
Affron® note: This is not standard saffron. Affron® is produced by Pharmactive Biotech using a patented cold extraction process, with seven peer-reviewed clinical trials. The 28 mg dose is the exact therapeutic dose validated in menopausal populations.
Ingredient Dose Rationale
KSM-66® Ashwagandha
Withania somnifera root, 5% withanolides
 300 mg The most clinically researched ashwagandha extract; reduces cortisol, eases stress-related cognitive impairment, and supports working memory in women under chronic stress.
Sibelius™ Sage
Salvia officinalis, standardised aerial extract
 300 mg Patented sage extract with RCT evidence for improved word recall and attention in women aged 40–65; acts as an acetylcholinesterase inhibitor to protect memory neurotransmission.
Bacopa Monnieri
55% bacosides, standardised root extract
 300 mg Ayurvedic nootropic shown to significantly enhance information processing speed and reduce anxiety-driven cognitive errors with consistent daily use.
Lion's Mane
Hericium erinaceus, 30% beta-glucans, full-spectrum
 500 mg Stimulates nerve growth factor synthesis, supporting neuroplasticity and long-term brain health through hormonal transition.
Rhodiola Rosea
3% rosavins + 1% salidroside, root extract
 200 mg Adaptogenic herb shown to reduce mental fatigue and improve concentration under stress — particularly effective for perimenopausal burnout.
Vitamin B12
Methylcobalamin — active neurological form
 500 µg Methylcobalamin is the neurologically active form of B12; supports myelin sheath integrity and cognitive energy — superior to cyanocobalamin for direct utilisation.
BioPerine®
Piper nigrum, 95% piperine
 5 mg Patented black pepper extract proven to enhance bioavailability of co-delivered actives by up to 20-fold, ensuring the full formula is absorbed.
Branded actives: KSM-66® (Ixoreal Biomed), Sibelius™ Sage (Sibelius Natural Products), BioPerine® (Sabinsa Corporation). All three carry peer-reviewed clinical substantiation and are manufactured to pharmaceutical-grade standards.
Ingredient Dose Rationale
Magnesium Bisglycinate
Magnesium chelated to glycine (amino acid chelate)
 400 mg56 mg elemental Mg Chelated to glycine for superior gut tolerance and absorption versus oxide or citrate forms; glycine itself is additionally calming and independently sleep-promoting.
Vitamin B6
Pyridoxal-5-Phosphate (P-5-P) — active form
 5 mg P-5-P is the metabolically active form of B6; acts as a co-factor for magnesium transport into cells and supports serotonin synthesis for mood and sleep quality.
Taurine
Free amino acid, pharmaceutical grade
 250 mg Enhances the inhibitory effect of GABA in the brain; synergistic with magnesium for sleep onset and reduction of cortisol-driven night waking.
Vitamin D3
Cholecalciferol — bioidentical to skin synthesis
 1000 IU Magnesium is required to activate Vitamin D; co-dosing prevents the common scenario where supplemented D depletes magnesium stores further.
Why not magnesium oxide? Magnesium oxide — the form used in most budget supplements — has a bioavailability of approximately 4%. Bisglycinate delivers up to 80% absorption with zero digestive side effects. The difference is clinically significant.
Ingredient Dose Rationale
Maca Root
Lepidium meyenii, gelatinised red & black blend, 10:1 extract
 2000 mg Red maca supports female sexual function via concentrated glucosinolates that independently of hormonal pathways improve sexual desire and satisfaction.
Shatavari
Asparagus racemosus, 20% saponins, root extract
 500 mg Phytoestrogenic adaptogen with clinical evidence for improving vaginal lubrication, sexual frequency, and menopausal symptom scores in women over 40.
Ginkgo Biloba
24% flavonol glycosides + 6% terpene lactones
 120 mg Vasodilatory action increases microcirculation in pelvic tissue, directly addressing age-related decreases in genital blood flow and arousal response.
Tribulus Terrestris
45% protodioscin, standardised aerial extract
 250 mg Supports DHEA and androgen precursor pathways; RCT evidence specifically in premenopausal and postmenopausal women for improved sexual desire and frequency.
Damiana
Turnera diffusa, 2% flavonoids, leaf extract
 200 mg Aromatase-inhibiting properties help maintain free testosterone levels; shown to improve sexual satisfaction in climacteric women.
Zinc Picolinate
Zinc chelated to picolinic acid — highest bioavailability form
 10 mg Essential co-factor for testosterone biosynthesis and ovarian steroidogenesis; deficiency is significantly associated with reduced sexual desire in perimenopausal women.
On our ingredient selection: Every ingredient in Libido Plus has peer-reviewed evidence specifically in women's sexual health — not borrowed from male performance research.
Ingredient Dose Rationale
Hydrolysed Marine Collagen
Types I & III peptides, wild-caught deep-sea fish, <5 kDa
 10 g Low-molecular-weight peptides reach the dermis intact; Types I and III are the dominant collagen types in skin, hair follicles, and joint cartilage.
Vitamin C
Ascorbic acid — enzymatic co-factor
 500 mg Essential co-factor for prolyl hydroxylase — the enzyme that cross-links collagen chains into stable triple-helix structures; without it, consumed collagen cannot be properly incorporated.
Hyaluronic Acid
Low molecular weight, fermentation-derived
 120 mg Fills the extracellular matrix alongside collagen; low molecular weight HA is orally bioavailable and clinically shown to reduce wrinkle depth and improve skin hydration.
Biotin
D-Biotin, pharmaceutical grade
 5000 µg Co-factor for keratin synthesis; at 5000 µg this is the clinically studied dose shown to improve nail thickness and reduce hair fragility in women.
Zinc Citrate
Zinc chelated to citric acid — well-tolerated mineral form
 10 mg Activates collagen-synthesising fibroblasts and inhibits collagen-degrading matrix metalloproteinases — protecting existing collagen while supporting new synthesis.
Silica
Bamboo extract, 70% orthosilicic acid — bioavailable form
 30 mg Orthosilicic acid stimulates collagen Type I synthesis in fibroblasts and has RCT evidence for improvement in hair tensile strength and skin elasticity in women over 40.
Marine vs bovine: Marine collagen peptides have a smaller molecular weight and higher hydroxyproline content than bovine sources, resulting in superior bioavailability and absorption into skin tissue. Zourra uses marine collagen exclusively.
Ingredient Dose Rationale
Ubiquinol CoQ10
Kaneka Ubiquinol™ — reduced, active form
 200 mg Ubiquinol (not ubiquinone) is the mitochondrial-ready form of CoQ10; directly powers ATP production and levels decline significantly with age and oestrogen loss.
Iron Bisglycinate
Ferrous bisglycinate chelate — non-constipating form
 14 mg Chelated iron for superior absorption without the gastrointestinal side effects of ferrous sulphate; essential for oxygen transport in women with perimenopausal heavy bleeding.
Vitamin D3 + K2
Cholecalciferol + Menaquinone-7 (MK-7, natto-derived)
 2000 IU + 100 µg K2 activates proteins that direct calcium into bone and away from arteries — co-dosing is safer and more effective than D3 supplementation alone.
Maca Root
Lepidium meyenii, gelatinised black maca, 10:1 extract
 1500 mg Adaptogenic Andean root with double-blind evidence for reducing fatigue, improving energy levels, and supporting mood in postmenopausal women.
Zinc Picolinate
Zinc chelated to picolinic acid
 15 mg Picolinate form delivers zinc directly to cells; supports thyroid hormone conversion (T4→T3), immune function, and skin integrity — all impacted by oestrogen decline.
Methylated B-Complex
B1 thiamine HCl · B2 riboflavin-5'-phosphate · B3 niacinamide · B5 D-pantothenate · B6 P-5-P · Folate 5-MTHF · B12 methylcobalamin
 100% NRV each Fully methylated forms bypass the MTHFR gene variant affecting up to 40% of women, ensuring the Krebs cycle and methylation cycle run at full efficiency.
BioPerine®
Piper nigrum, 95% piperine
 5 mg Maximises the absorption of co-delivered minerals and fat-soluble vitamins, ensuring no therapeutic dose is wasted.
On CoQ10 form: Ubiquinone (the form in most supplements) must be converted to ubiquinol in the body before use — a process that declines with age. Zourra uses Kaneka Ubiquinol™, the pre-reduced active form. No conversion required.
Monthly Ritual Membership

Your protocol,
delivered every month

Hormonal support doesn't work on a one-off basis. The clinical evidence behind every ingredient in our range is built on consistent, daily use. That's why we created the Monthly Ritual Membership — so staying on your protocol requires no effort at all.

  • Save 15% on every order, every single month
  • Free UK delivery, always
  • Founding Members save 20% — locked in forever, price never rises
  • Skip or pause any month — no penalty, no phone calls
  • First access to new formulas and bundles before anyone else
  • Priority access to Zourra health content and guidance
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Founding Member Membership is available exclusively to waitlist members and is limited to the first 500 women. Pricing confirmed at launch.

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Formulated with evidence.
Made for this decade.

Every formula is produced to EU GMP pharmaceutical-grade standards in a Soil Association certified facility. Founding Member pricing is available now — launching July 2026.

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Food supplements are not intended to diagnose, treat, cure or prevent any disease. These products are not a substitute for a varied and balanced diet and a healthy lifestyle. Do not exceed the stated recommended daily intake. Keep out of reach of children. If you are pregnant, breastfeeding, taking any medications or under medical supervision, consult your doctor or healthcare practitioner before use.

© 2026 Zourra Wellness Ltd · Registered in England & Wales · Company No. 17023413 · 167–169 Great Portland Street, 5th Floor, London W1W 5PF